Very long interesting thread here about Ogilvy's "Ogilvy on advertising";
I just finished reading ‘Ogilvy on Advertising’.
— The Charlieton (@TheCharlieton) January 3, 2019
After personally overseeing many frustrating marketing campaigns in 2018, this book hit me like a bolt of lightning and was easily a top five read in the last 12 months.
Here’s a thread of my favorite takeaways:
Here's the link to the book;
Ogilvy on Advertising: Amazon.co.uk: Ogilvy, David: 9781853756153: Books
Buy Ogilvy on Advertising New Ed by Ogilvy, David (ISBN: 9781853756153) from Amazon’s Book Store. Everyday low prices and free delivery on eligible orders.
